Posted: March 28, 2019 • Posted in: Website design
According to research, 63% of UK consumers start hunting for products through digital channels. In other words, it’s more important than ever to have a website. But setting one up from scratch can be a daunting task.
In this blog, we’ll explain what you’ll need to know when you’re looking to set up or update a website.
This is quite simple. If you own a business, then yes, you’ll need a website.
When people are looking for goods or services, they’ll invariably choose the internet as their first port of call. Then when they’ve found a short list of companies online, they’ll use their websites to judge that company.
6 out of 10 very small businesses have yet to establish an online presence. Get an advantage by being one of the 40%.
Read on to find out more about how to set up a website for your business…
When creating a website, there are upfront costs and ongoing costs to take into consideration. The upfront costs include the design and development of the site, as well as the initial hosting and domain name costs.
Ongoing costs including website maintenance, updating content, as well as the hosting and domain name renewal fees.
What is a domain name? A domain name is the name of your website – for example, Facebook.com.
There are two parts to a domain name, the top level domain (.com, .co.uk, .london etc.) and the second level domain (Facebook, KallKwik, Google etc.).
Generally, you’ll need to renew your domain every two years.
What is hosting? Hosting is the storing of your website data on a physical server. When someone types in your web address (such as www.yourcompany.co.uk), the Internet connects to the web server holding your website files and then transfers your website information back to their computer. From there they can surf and view the pages of your website.
Hosting packages are generally renewed annually.
For businesses with a low budget, or those for who a website is an extra rather than a necessity, then choosing a prebuilt theme can be enough to get you online quickly. This is not a long-term strategy though.
As your business grows, you’ll want a website that grows with you. This is where a good web designer comes into their own.
For a completely bespoke solution, you’ll want a developer who codes in house. This allows the site to run at its optimum, unbloated by extra plugins or code that you’ll find in a theme but will never use.
Our team only ever code in-house, and never use themes.
You’ll already know that Kall Kwik knows most things there are to know about print. But you may not know that we also design and build websites for our clients. When combined, print and digital mediums become even more effective. With Kall Kwik St James’s you get the best of both worlds. Effective print for offline promotions and exceptional web design for your online presence.
To find out more about our web design services, speak to our team on (020) 7930 1976 or email [email protected].